Shop By Collections

Red, green, and Greek all over. Meet the Alpha Chi Omega styles that bring the bold. Whether you’re stacking up for rush week, spoiling your Little, or just vibing with your sisters on a regular Tuesday, these pieces bring that signature AXΩ energy. From...

True blue for the true OGs 💙 Show off your ADPi pride in every shade of sisterhood with styles that stack, sparkle, and speak your love language (Greek, obviously). Whether you're repping on Bid Day, spoiling your Little, or just matching with your Big,...

The Alpha Phi collection is here to turn your stack into a statement. With pops of crimson, glossy gold charms, and that signature Pura Vida charm (pun intended), these pieces were made for Bid Day, brunch, and every sister moment in between. Whether you're...

The Anxiety & Depression Association of America (ADAA) is an international nonprofit organization dedicated to the prevention, treatment, and cure of anxiety, depression, OCD, PTSD, and co-occurring disorders through education, practice, and research. 5% of the purchase price* will be donated to the Anxiety &...

Help us create a world where everyone in the Autism community can receive the support they need with our Autism Society Pack. This three-piece set includes a string-and-chain design, a colorful braided bracelet, and a bitty-braid-and-mini-coin style. For every style pack sold, Pura Vida...

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning. The stunning, sun-kissed centerpiece for everything you go on to create...

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning.  Darling and detailed dimension, delivered. The Baguette Sunburst Hoop Earrings, available...

Be your authentic self and support the LGBTQ+ community with our Bisexual Bracelet. This ready-to-stack style features strands in shades of pink, purple, blue, and pink. Pura Vida will donate 5% of the purchase price ($50,000 minimum) to The Trevor Project, the leading suicide prevention and...

Show love and support for cancer patients, accident victims, new mothers and so many more with the Blood Saves Lives Braided Bracelet. With strands of red, pink and white, this braided beauty is the perfect style for your V-day stack. Even better: It benefits...

Save 35% on bracelets by purchasing our Blood Saves Lives Friendship Pack ($70 value), featuring 10 stackable styles that benefit the nation’s largest blood provider, the American Red Cross. For every friendship pack sold, Pura Vida will donate 5% of the purchase price to the Red Cross to support its mission to...

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning.  Reminiscent of serendipitous encounters, this bracelet will have you wondering how...

Give off ‘90s vibes in our Checkerboard Seed Bead Stretch Ring. This slip-on style comes in two color combos—black and white or gold and white—and complements our Checkerboard Stretch Bracelet and Gold Check Hoop Earrings. For every ring sold, Pura Vida will donate 5%...

For the ride-or-dies in cardinal and straw 💛❤️  The Chi Omega collection is full of golden details, layered charm, and just the right amount of sparkle to rep your letters loud and proud. Whether you're stacking up for Sisterhood Week or gifting your Big...

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning.  Stay elegant and timeless with our Circlet Hoop Earrings. Featuring a beautiful...

It’s our job to protect the beaches and ocean we love, and to keep them clean so we can enjoy them for generations to come. Join the movement and help us make a difference with our new Clean Beaches Bracelet!  For every bracelet sold,...

It’s our job to protect the beaches and ocean we love, and to keep them clean so we can enjoy them for generations to come. Join the movement and help us make a difference with our new Clean Beaches Anklet! For each anklet sold,...

Handcrafted using hypoallergenic sterling silver, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning. Bring the promise of a new day with you everywhere you go with the...

Handcrafted using hypoallergenic sterling silver and 18k gold plating, each piece in our Demi-Fine Collection is artisan-made and unique. Treat yourself or someone special to a keepsake that will live on and look stunning.  A natural, effortless aesthetic that will have you (sun) beaming from...

Three times the Delta, three times the charm 💙✨ The Delta Delta Delta collection brings all the good vibes—think sunny blues, golden finishes, and everyday-elevated pieces that were made for matching with your sisters. Whether you’re celebrating your Bid Day besties or just stacking up...

The Delta Gamma collection brings dreamy pinks, pearly whites, and golden touches together for stacks that speak fluent sisterhood. Whether you’re celebrating Bid Day, hyping up your Big, or just showing your DG pride, these styles are made to shine—just like you. Layer them up,...